Hi Everyone. I'm a former biz journalist and I just launched a startup called Hardbacon in Montreal. Every week, I'm going to share my revenues publicly on Medium, so I figured out you guys would be curious to follow my journey. I know a few startups in the US did it, but I don't think this was ever attempted in Canada. ... See MoreSee Less
Daniel DebowGreat points Boris Wertz. To take Canada to next level of success in technology & innovation - every participant has to measure up to the "best in the world" bar. Our competition is global; our reference for excellence must be global.
The border is an imaginary line. Being the best in Canada at anything is basically irrelevant.
Syed Mazhar HasanLooks good, maybe I'm wrong but seems kinda like lean canvas - financials + marketing priorities
1 day ago
Amrita ChandraMark Evans I think it's great that you are helping companies figure out a framework for storytelling. I had a couple of suggestions to add - a box on voice and tone and also one on related imagery. These are things that often get overlooked but have a big impact on the way the story is delivered and received. If you needed space, target audience and buyer personas seem very similar to me, and I wonder if market trends is required?
Cassandra JowettMark Evans - I would add one thing to this canvas:
What are you trying to make your audience better at through storytelling?
Especially once you move beyond your founding myth and basic product information to content marketing for category creation and/or lead generation, the stories you tell and the content you create should, in large part, be in service of your audience -- not about what you're selling.
5 hours ago · 1
Mark EvansAre you talking about things like delivering value-added insight (not necessarily related to your product)? Could it also include the experiences of your customers (e.g. GoPro).
After two years of #maker #coder #cogger #splicer and #designer work with the perk of Schmaltz's "Bagel and Wolfhead Salmon" for coming in on the weekend(s), the Magniware team shipped "rthm" today - getrthm.com - a Toronto based start-up that has the potential to redefine how health analysis (DNA + Sensor + App) becomes useful with real-time, relevant health 'tips", all without a "rubber dongle" hanging around your wrist. The free App is all that's needed to start and like all start-ups, ...now the work begins! getrthm.com... See MoreSee Less
Sometimes it is important to remind ourselves of all of the amazing things going on here in Canada. In just the last few weeks:
- Influitive passed the elusive $10M ARR threshold. - League announces a monster 'A' round. - Hubba passed over 20,000 companies on the network. - Shopify announces a major partnership with Apple Pay - Andela raises a ton of money from Mark Zuckerberg - Resson, a company out of Fredricton lands big growth funding from a huge strategic - 500px was selected by the White House's New Tech Inclusion Pledge - Nudge lands a hefty seed round. - TechCrunch posts a really positive article about the community here. - Harvard/IHS found Toronto to be the #6 city in the world for Female entrepreneurs but we all know there is still a lot of work to do here. - Wattpad partners with Turner, a major U.S. studio/broadcaster.
This is just the tip of the iceberg.These are just the things on the top of my mind. I am missing a bunch, particularly from the west coast.
What is your company proud of? Would love to pile on all of your great news too (without too much shameless self-promotion of course). ... See MoreSee Less
Mudit Singh RawatWe don't talk about this enough, but the startup community here is tightly knit and is always open to making great introductions - I can think of all the intro's the team at Hubba has made for us at Urbery which is now resulting into multiple CPG partnerships! Plus great support from various incubators (shout out to DMZ at Ryerson University) and access to vibrant/cost effective shared spaces (like Project Spaces).
Rokham FaardVery well said and great to see some attitude for gratitude :)
6 days ago · 2
Sarah KatyalAwesome! Love this Ben, and congrats on your new book. The female part still needs a lot of work ahem... ;)
6 days ago · 4
Ivan TsarynnyA big announcement from OMERS that OneEleven will be opening phase 2 with 1/4 Million SQF office space in downtown
6 days ago · 15
Ameet NathwaniEndy has joined hands with Furniture Bank Toronto to design and manufacture a low-cost/quality mattress to service their over 10,000 clients annually. As a basic necessity in any home, we share their vision to bring dignity and comfort to those in need in our beautiful city.
Craig MorantzWe've been flying a bit under the radar not having even announced our recent Series A. Funding announcements are awesome, but I am really proud of what the team has built, marketed and sold, nearly $2M in ARR. Probably the metric I'm most proud of is 100% retention. We've not lost a single higher ed client since we pivoted to higher education.
Wondering what other startup marketing teams are using to manage their program calendar and team projects? I like to have both a birds eye view of all programs that the whole company can see (upcoming events, campaigns, etc...) as well as what our team is working on, on a more tactical level. (month at a glance, weekly deliverables, etc...)
I'm using Trello for now but imagine there are other tools I should consider. I love the look of what Percolate does but they are priced for very large organizations. ... See MoreSee Less
David CrowI have been thinking about this a lot. Trello and Asana but I think that is because it stems from the product side of my experience.
I hadn't priced Percolate, figured it was too expensive for consumer/SMB (low CLTV businesses). I also looked at Hive9, but had that same high CLTV = priced for enterprise salesforces and customers.
What about Allocadia?
Cassandra JowettAt Influitive we use a bunch of different things for different purposes:
- Asana for overall team project management
- Trello for blog content (we typically have upwards of 100 posts in the pipeline at any given time, at various stages between idea and ready to be posted, so it's helpful to move the cards as they move through production)
- Notable for design revisions
- Flowdock for real-time discussion
- shared Google calendar for high-level campaign dates
It's definitely NOT perfect and we talk about how we can improve all the time, but it's working for us most of the time.
Ameet ShahCheck out a Roadmunk (Canadian company) as well - several different ways to slice your data + various integrations into other products.
1 week ago · 1
Chris HoggAmrita, we use Podio at /newsrooms.
It has a bit of a learning curve because it is so customizable. But if you invest time in setting up or building apps within it (it's not hard) you can get a lot out of it.
It has an app market where many people have built apps that are free for things like project management, product development, publishing schedules, etc.
And it has a notification system so you can subscribe or unsubscribe from project workspaces and get @mentioned in workflow.
Not everyone on our team loves it, but in a business where you have a lot of moving parts I have found to be helpful to keep track of many different project components.
And it's not crazy expensive per user (free for a team of 5)
Scott BrooksI selfishly recommend TimeHero, DM me if you want automate that stuff I would be glad to help. We have a few marketing teams who have used both asana and trello ... Www.timehero.com (disclosure co-founder)
Mohammed AsaduallahWe use Asana—if it's not in Asana, it doesn't exist. One issue with Asana, at this moment, is that it doesn't provide for a quick overview that you would get from a Gantt chart and for that we're testing out Instagantt integration right now.