Comments on: On hired guns http://startupnorth.ca/2010/04/02/on-hired-guns/ Canadian Startup Community Fri, 03 Feb 2012 02:10:00 +0000 hourly 1 http://wordpress.org/?v=3.3.1 By: thornley http://startupnorth.ca/2010/04/02/on-hired-guns/comment-page-1/#comment-11623 thornley Tue, 13 Apr 2010 11:46:00 +0000 http://www.startupnorth.ca/?p=1781#comment-11623 Hi Jevon,nI just hate to see blanket swipes at an entire industry. The reality in my experience as a PR guy is that PR companies do a lot more than "send a few emails." Those that do their job well advise their clients on who is interested in what they are doing or selling, what their unique perspective is and how and when to contact someone in order to provide them with content that is relevant to their interests. The entrepreneurs I know (and I'm one too) should be first and foremost dreaming big dreams and then figuring out a way to realize them. Many don't have the time to focus on figuring out the media landscape. So, a PR advisor can help them figure out this new territory and then make contact to determine who will be interested. As someone who's spent a lot of time listening to journalists and writers say, "thanks, but not this time," I know that doing a pitch can be time consuming and frustrating when the person on the other end of the communication doesn't share my passion for the subject at hand.nnI know and respect you as a smart guy. So, please think again about the role and value of PR firms. Hi Jevon,nI just hate to see blanket swipes at an entire industry. The reality in my experience as a PR guy is that PR companies do a lot more than “send a few emails.” Those that do their job well advise their clients on who is interested in what they are doing or selling, what their unique perspective is and how and when to contact someone in order to provide them with content that is relevant to their interests. The entrepreneurs I know (and I’m one too) should be first and foremost dreaming big dreams and then figuring out a way to realize them. Many don’t have the time to focus on figuring out the media landscape. So, a PR advisor can help them figure out this new territory and then make contact to determine who will be interested. As someone who’s spent a lot of time listening to journalists and writers say, “thanks, but not this time,” I know that doing a pitch can be time consuming and frustrating when the person on the other end of the communication doesn’t share my passion for the subject at hand.nnI know and respect you as a smart guy. So, please think again about the role and value of PR firms.

]]> By: thornley http://startupnorth.ca/2010/04/02/on-hired-guns/comment-page-1/#comment-8301 thornley Tue, 13 Apr 2010 11:46:00 +0000 http://www.startupnorth.ca/?p=1781#comment-8301 Hi Jevon,nI just hate to see blanket swipes at an entire industry. The reality in my experience as a PR guy is that PR companies do a lot more than "send a few emails." Those that do their job well advise their clients on who is interested in what they are doing or selling, what their unique perspective is and how and when to contact someone in order to provide them with content that is relevant to their interests. The entrepreneurs I know (and I'm one too) should be first and foremost dreaming big dreams and then figuring out a way to realize them. Many don't have the time to focus on figuring out the media landscape. So, a PR advisor can help them figure out this new territory and then make contact to determine who will be interested. As someone who's spent a lot of time listening to journalists and writers say, "thanks, but not this time," I know that doing a pitch can be time consuming and frustrating when the person on the other end of the communication doesn't share my passion for the subject at hand.nnI know and respect you as a smart guy. So, please think again about the role and value of PR firms. Hi Jevon,nI just hate to see blanket swipes at an entire industry. The reality in my experience as a PR guy is that PR companies do a lot more than “send a few emails.” Those that do their job well advise their clients on who is interested in what they are doing or selling, what their unique perspective is and how and when to contact someone in order to provide them with content that is relevant to their interests. The entrepreneurs I know (and I’m one too) should be first and foremost dreaming big dreams and then figuring out a way to realize them. Many don’t have the time to focus on figuring out the media landscape. So, a PR advisor can help them figure out this new territory and then make contact to determine who will be interested. As someone who’s spent a lot of time listening to journalists and writers say, “thanks, but not this time,” I know that doing a pitch can be time consuming and frustrating when the person on the other end of the communication doesn’t share my passion for the subject at hand.nnI know and respect you as a smart guy. So, please think again about the role and value of PR firms.

]]> By: thornley http://startupnorth.ca/2010/04/02/on-hired-guns/comment-page-1/#comment-7695 thornley Tue, 13 Apr 2010 09:46:01 +0000 http://www.startupnorth.ca/?p=1781#comment-7695 Hi Jevon,<br>I just hate to see blanket swipes at an entire industry. The reality in my experience as a PR guy is that PR companies do a lot more than "send a few emails." Those that do their job well advise their clients on who is interested in what they are doing or selling, what their unique perspective is and how and when to contact someone in order to provide them with content that is relevant to their interests. The entrepreneurs I know (and I'm one too) should be first and foremost dreaming big dreams and then figuring out a way to realize them. Many don't have the time to focus on figuring out the media landscape. So, a PR advisor can help them figure out this new territory and then make contact to determine who will be interested. As someone who's spent a lot of time listening to journalists and writers say, "thanks, but not this time," I know that doing a pitch can be time consuming and frustrating when the person on the other end of the communication doesn't share my passion for the subject at hand.<br><br>I know and respect you as a smart guy. So, please think again about the role and value of PR firms. Hi Jevon,
I just hate to see blanket swipes at an entire industry. The reality in my experience as a PR guy is that PR companies do a lot more than “send a few emails.” Those that do their job well advise their clients on who is interested in what they are doing or selling, what their unique perspective is and how and when to contact someone in order to provide them with content that is relevant to their interests. The entrepreneurs I know (and I'm one too) should be first and foremost dreaming big dreams and then figuring out a way to realize them. Many don't have the time to focus on figuring out the media landscape. So, a PR advisor can help them figure out this new territory and then make contact to determine who will be interested. As someone who's spent a lot of time listening to journalists and writers say, “thanks, but not this time,” I know that doing a pitch can be time consuming and frustrating when the person on the other end of the communication doesn't share my passion for the subject at hand.

I know and respect you as a smart guy. So, please think again about the role and value of PR firms.

]]> By: thornley http://startupnorth.ca/2010/04/02/on-hired-guns/comment-page-1/#comment-11622 thornley Tue, 13 Apr 2010 09:46:01 +0000 http://www.startupnorth.ca/?p=1781#comment-11622 Hi Jevon,<br>I just hate to see blanket swipes at an entire industry. The reality in my experience as a PR guy is that PR companies do a lot more than "send a few emails." Those that do their job well advise their clients on who is interested in what they are doing or selling, what their unique perspective is and how and when to contact someone in order to provide them with content that is relevant to their interests. The entrepreneurs I know (and I'm one too) should be first and foremost dreaming big dreams and then figuring out a way to realize them. Many don't have the time to focus on figuring out the media landscape. So, a PR advisor can help them figure out this new territory and then make contact to determine who will be interested. As someone who's spent a lot of time listening to journalists and writers say, "thanks, but not this time," I know that doing a pitch can be time consuming and frustrating when the person on the other end of the communication doesn't share my passion for the subject at hand.<br><br>I know and respect you as a smart guy. So, please think again about the role and value of PR firms. Hi Jevon,
I just hate to see blanket swipes at an entire industry. The reality in my experience as a PR guy is that PR companies do a lot more than “send a few emails.” Those that do their job well advise their clients on who is interested in what they are doing or selling, what their unique perspective is and how and when to contact someone in order to provide them with content that is relevant to their interests. The entrepreneurs I know (and I'm one too) should be first and foremost dreaming big dreams and then figuring out a way to realize them. Many don't have the time to focus on figuring out the media landscape. So, a PR advisor can help them figure out this new territory and then make contact to determine who will be interested. As someone who's spent a lot of time listening to journalists and writers say, “thanks, but not this time,” I know that doing a pitch can be time consuming and frustrating when the person on the other end of the communication doesn't share my passion for the subject at hand.

I know and respect you as a smart guy. So, please think again about the role and value of PR firms.

]]> By: Hired Guns Get The Job Done http://startupnorth.ca/2010/04/02/on-hired-guns/comment-page-1/#comment-11621 Hired Guns Get The Job Done Thu, 08 Apr 2010 22:41:40 +0000 http://www.startupnorth.ca/?p=1781#comment-11621 [...] few days ago, Jevon MacDonald wrote a post on StartupNorth advising startups to avoid using Public Relations agenc.... While he was speaking about his site specifically, his statement that hiring a PR firm means a [...] [...] few days ago, Jevon MacDonald wrote a post on StartupNorth advising startups to avoid using Public Relations agenc…. While he was speaking about his site specifically, his statement that hiring a PR firm means a [...]

]]> By: Hired Guns Get The Job Done http://startupnorth.ca/2010/04/02/on-hired-guns/comment-page-1/#comment-7675 Hired Guns Get The Job Done Thu, 08 Apr 2010 22:41:40 +0000 http://www.startupnorth.ca/?p=1781#comment-7675 [...] few days ago, Jevon MacDonald wrote a post on StartupNorth advising startups to avoid using Public Relations agenc.... While he was speaking about his site specifically, his statement that hiring a PR firm means a [...] [...] few days ago, Jevon MacDonald wrote a post on StartupNorth advising startups to avoid using Public Relations agenc…. While he was speaking about his site specifically, his statement that hiring a PR firm means a [...]

]]> By: Jevon http://startupnorth.ca/2010/04/02/on-hired-guns/comment-page-1/#comment-11620 Jevon Fri, 02 Apr 2010 16:40:18 +0000 http://www.startupnorth.ca/?p=1781#comment-11620 And using major law firms and accountants to shop their deals as well! What VC wants a piece of the financing away. And using major law firms and accountants to shop their deals as well! What VC wants a piece of the financing away.

]]> By: Jevon http://startupnorth.ca/2010/04/02/on-hired-guns/comment-page-1/#comment-7652 Jevon Fri, 02 Apr 2010 16:40:18 +0000 http://www.startupnorth.ca/?p=1781#comment-7652 And using major law firms and accountants to shop their deals as well! What VC wants a piece of the financing away. And using major law firms and accountants to shop their deals as well! What VC wants a piece of the financing away.

]]> By: Chrisarsenault http://startupnorth.ca/2010/04/02/on-hired-guns/comment-page-1/#comment-11619 Chrisarsenault Fri, 02 Apr 2010 16:28:24 +0000 http://www.startupnorth.ca/?p=1781#comment-11619 Same goes for Startups using bankers for intro to VC's! Same goes for Startups using bankers for intro to VC's!

]]> By: Chrisarsenault http://startupnorth.ca/2010/04/02/on-hired-guns/comment-page-1/#comment-7651 Chrisarsenault Fri, 02 Apr 2010 16:28:24 +0000 http://www.startupnorth.ca/?p=1781#comment-7651 Same goes for Startups using bankers for intro to VC's! Same goes for Startups using bankers for intro to VC's!

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