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	<title>StartupNorth &#187; Weekend Reading &#8211; July 12, 2008</title>
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		<title>Weekend Reading &#8211; July 12, 2008</title>
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		<pubDate>Sat, 12 Jul 2008 14:52:20 +0000</pubDate>
		<dc:creator>Jonas Brandon</dc:creator>
				<category><![CDATA[Week in Review]]></category>

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		<description><![CDATA[Love and Startups. Another gem from FreshBooks CEO Mike McDerment &#8211; The 5 Pillars of Customer Experience. Using Great Customer Service as a Differentiator. Y Combinator, five weeks in. Startups could learn a thing or two about marketing from liquor companies.<img src='http://analytics.lymbix.com/lsa_tracking/impression?campaign_id=&amp;user_id=0e48ada1-6c4c-ea23-9c05-ae29c464f3cd&amp;referring_url=&amp;current_url=http%3A%2F%2Fstartupnorth.ca%2F2008%2F07%2F12%2Fweekend-reading-july-12-2008%2F%23__lsa%3D97d7297c&amp;user_agent=rss-feed&amp;impression_time=Tue%2C+22+May+12+11%3A15%3A17+%2B0000&amp;generated_id=97d7297c&amp;referer_id=' size='1x1'/>]]></description>
			<content:encoded><![CDATA[<!-- Start Shareaholic LikeButtonSetTop Automatic --><div style="clear: both; min-height: 1px; height: 3px; width: 100%;"></div><div class='shareaholic-like-buttonset' style='float:none;height:30px;'><a class='shareaholic-fblike' data-shr_layout='button_count' data-shr_showfaces='false' data-shr_href='http%3A%2F%2Fstartupnorth.ca%2F2008%2F07%2F12%2Fweekend-reading-july-12-2008%2F' data-shr_title='Weekend+Reading+-+July+12%2C+2008'></a><a class='shareaholic-googleplusone' data-shr_size='medium' data-shr_count='true' data-shr_href='http%3A%2F%2Fstartupnorth.ca%2F2008%2F07%2F12%2Fweekend-reading-july-12-2008%2F' data-shr_title='Weekend+Reading+-+July+12%2C+2008'></a><a class='shareaholic-tweetbutton' data-shr_count='horizontal' data-shr_href='http%3A%2F%2Fstartupnorth.ca%2F2008%2F07%2F12%2Fweekend-reading-july-12-2008%2F' data-shr_title='Weekend+Reading+-+July+12%2C+2008'></a></div><div style="clear: both; min-height: 1px; height: 3px; width: 100%;"></div><!-- End Shareaholic LikeButtonSetTop Automatic --><p><a href="http://startupcfo.ca/2008/07/love-and-startups.html">Love and Startups.</a></p>
<p><a href="http://www.freshbooks.com/blog/2008/07/08/the-5-pillars-of-customer-experience/">Another gem from FreshBooks CEO Mike McDerment &#8211; The 5 Pillars of Customer Experience.</a></p>
<p><a href="http://www.instigatorblog.com/great-customer-servic/2008/07/09/">Using Great Customer Service as a Differentiator.</a></p>
<p><a href="http://www.socialbias.com/y-combinator-diaries-installment-5/">Y Combinator, five weeks in.</a></p>
<p><a href="http://www.rednod.com/index.php/2008/07/09/targeting-and-repetition/">Startups could learn a thing or two about marketing from liquor companies.</a></p>
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